Author: GTC

June 28, 2016 GTC

From negative to positive, from traditional to creative, a German advertising firm Jung von Matt did an outstanding job by turning ‘beer bellies’ into ‘Brewed with love’, the slogan in a Bergedorger Bier (one of the German beer brands) advertisement.   The male models took the same iconic poses ‘originated’ from pregnancy photoshoot by many mothers-to-be. …

May 13, 2016 GTC

2016 is a remarkable year for Hong Kong Translation Society (HKTS).  Not only it is the 45th anniversary, it is also the 20th anniversary of “Translation Quarterly”, one of the regular publications published by HKTS.   To celebrate this remarkable year, HKTS will hold the “Translation and the Professions”  Symposium on 12 Nov 2016 at…

May 6, 2016 GTC

GTC was delighted to be invited by Dr. John Leung, Program Director of EMBA Program of City University of Hong Kong (CityU) to the EMBAA Annual Charity Ball which was held in Sheraton Hong Kong Hotel & Towers on 16 April 2016.  Besides a full house of gorgeous EMBA graduates and guests, the highlight was…

March 22, 2016 GTC

A Russian design agency creatively combines the concepts of pasta and hair styles into a very eye-catchy pasta packaging.  It really stands out on shelves and proves creativity sells!    

March 9, 2016 GTC

I have read a very interesting article by Jeffry Harrison from The Muse.  Let me summarize it and share with you here.   We are busy people in a busy world.  Our to-do-list is always as long as it could be.  When our minds are overwhelming with phone calls, conversations, computer monitors, phones/blackberries and etc.,…